Solo sports marketer.
Helping you hit the
shots that matter.
Hi, I'm Scott
I've spent more than 25 years working with sports properties, sponsors, broadcasters, and brands across MLB, NFL, NBA, NHL, college sports, golf, and global soccer.
Along the way, I co-founded, scaled, and sold my own sports marketing agency. Building that business gave me the opportunity to put my entrepreneurial instincts to work and a real appreciation for people who share a similar mindset.
It's why I launched Hole and One. A nimble, straightforward way to bring my sports experience, perspective, and hands-on approach to your team, without unnecessary complexity.
Up your game.
HOW I'LL CONTRIBUTE
My work today centers around three areas:
Marketing
Developing strategies, coming up with ideas, and bringing them to life. Activating sponsorships, making the most of media rights, helping teams and leagues get noticed, and getting new ventures off the ground. Through campaigns, content, and experiences, I connect with fans and drive results.
Growth
Spotting opportunities others might miss, building partnerships, growing audiences, and finding new ways to make money. That can mean e-commerce, CRM, customer acquisition, or simply looking at things from a different angle.
U.S. Expansion
Helping international sports businesses find their footing and grow in America. From understanding U.S. fans and navigating the market to building awareness and opening doors, I bring local knowledge and relationships.
And when there's a need, I can contribute in other ways, from B2B sales to day-to-day operations.
FLEXIBLE BY DESIGN
I work directly with your team through fractional roles, focused projects, or short-term sprints. Whatever fits your needs.
PLENTY OF REPS
I've been fortunate to work with some incredible people and organizations over the years. It shapes how I think and what I deliver. Here are a few favorites, past and present.
LET'S PLAY
Got something in mind? I'd love to hear about it.